Evolution Construction
Customized from Concrete to Complete
The dynamic husband and wife duo of Ryan & Alicia Weigel started Evolution Construction in the Fall of 2020. They had originally started out only doing basement-specific contracting, but eventually expanded into construction. Alicia and Amanda met at happy hour, immediately became friends, and got to talking about each other’s businesses. Always thinking from a customer’s perspective, Amanda knew she could help Alicia and Ryan create a branding strategy that would propel their business forward. It’s an added bonus that we get to be friends with our clients, because it makes this process fun, easy, honest, and successful.
Color palette
Typography
Their NEED
They needed a full brand and a marketing strategy that would get their name out there and inform people about what they did/how to get in contact with them. There are a number of construction companies in the market, so they needed to stand
out in a unique way that aligned with their specific area of expertise.
our solution
The “evolution” of their logo was particularly fun, as the three blocks to the left of their name represent a staircase. We made social media graphics, business cards, yard signs for the houses they were working on and developed a decal design for their company truck. This helped get their name out there and showcased the kind of work they did and where they were at in the community.
Scope
