Hues & Views: Color Psychology in Marketing

We all know that certain colors represent different emotions– Red is the color of passion, blue is calm and soothing, yellow is happy and bright– but what we don’t often consider is how colors are used to influence everything from branding and advertising to product purchases and everyday behaviors. With so many brands and companies […]

Your Advertising Mindset

Instead of thinking about advertising costing you, let’s first get in the mindset of you investing in your brand. Why? Because that is exactly what you’re doing when buying media placement, regardless of the communication channel. We will work with you to align your strategy and investment, and work to get you the best rates. […]