MINT’s Strategy:
Our strategy focuses on maintaining strong branding while highlighting CDP’s commitment to rural healthcare and the community. Content emphasizes providers, monthly health observances, services offered, and other initiatives, allowing the brand to connect meaningfully with their audience and strengthen engagement across all platforms.
Analytics Highlights:
Since beginning our work with CDP Health Care System in 2023, their social media presence has grown significantly. Initially posting on an as-needed basis, we shifted to a consistent schedule of five posts per week starting in December 2023. To date, we’ve created nearly 600 posts, helping CDP reach over 50,000 people across their social channels.
