MINT’s Strategy:
Since taking over, MINT has implemented a structured content plan, posting three times per week to showcase awarded projects, PACK’s mission and vision, employment opportunities, job site photos, and highlighting the power of the PACK. By featuring completed projects and team members, PACK Power has not only strengthened its brand presence but also continued expanding its footprint nationwide.
Analytics Highlights:
The insights from January 2025 to September 2025 include a highlight of PACK Power’s top-performing posts. Compared to their earlier approach of posting sparingly about job opportunities, the data now shows stronger growth in both reach and engagement since shifting to a consistent posting schedule.
