The Power of a Well-Designed Website
Your website is more than just a URL in the vast wilderness of the internet. It’s your most reliable salesperson, working 24/7 to attract, inform + convert visitors into customers. Unlike a physical store or sales team with limited hours, a well-designed website ensures your business is always accessible, making a strong first impression and […]
What Does a Marketing Agency Actually Do?
If you’ve ever wondered what a marketing agency actually does, you’re not alone. Many businesses know they need marketing but aren’t sure what hiring a marketing agency actually entails. While different companies offer different things, the baseline for every marketing agency is to help businesses build their brand, attract customers, and grow revenue. From small […]
Trends To Watch in 2025
We’re already (approximately) 13.87% through the year, and as usual, the marketing landscape is evolving at a breakneck pace. While there are always the good ol’ practices to fall back on, the businesses that keep up with the trends are the ones that thrive. As consumer behavior shifts, technology advances, and new platforms emerge, adapting […]
Are Paid WordPress Themes Worth The Cost?
“SHOW ME THE MONEY!” is something a lot of NFL players seemed to be shouting recently, as several skill players managed to hit milestones that awarded them contract bonuses, such as one player who earned a $3M bonus on the last play of the game. I’m not here to ask you to show me the money, however. […]
Prompt Engineering: How To Get Better Results From AI
Imagine you are talking to an architect about a new house you want built, and the only thing you tell them is “I want you to build me a house”. The architect won’t have any idea what specifications you want, what your needs are, or what purpose the house will serve, so they build you […]
Rage Bait: How Outrage Drives Engagement
Have you ever seen a news article, blog, or social post about something so infuriating that you just had to comment and add your two cents? If so, you may have been a victim of rage bait. Headlines like: “Why [Your Favorite Celebrity] Is the Worst Role Model for Your Kids” “The Shocking Truth About […]
