Category: Social Media

Instagram Stories are one of the most effective ways for brands to connect with their audience. Unlike static posts, Stories offer interactive features, like polls, quizzes, and stickers, that allow businesses to see who’s not just watching, but actually engaging....

Why Every Business Needs a Website I recently went to a family reunion– the kind where you don’t even know most of the people there– and got talking to one of my great-aunts who, bless her heart, isn’t the most...

How To: Monitor Your Social Media Analytics Analytics can be overwhelming. Numbers? Tables?? Graphs??? If you’re not usually an analytics person, it can be intimidating and (dare I say) boring to look at. But, unfortunately for those of us who...

Social Media Images: Does Size Really Matter? Did you know that the pictures you upload to social media are supposed to have specific dimensions? Wait, what? Yep, in this case, image size really does matter. Each social media platform has its own...

There Are So Many Social Media Platforms, How Do I Know Which One My Business Should Be On?! Facebook, Instagram, TikTok, X (Twitter), Threads, BeReal, etc. There are so many social media apps, but is it worth it to have...

Social Media Terms You Should Know Trying to up your social media game but don’t know what things mean? Here are some key terms you should know. CLICKTHROUGH RATE (CTR)Click-through rate or CTR is a very popular social media marketing...